About Me
With 15+ years of experience, I lead brand and creative across marketing, digital, and experiential channels—helping organizations translate complex ideas into clear, effective visual communication. My background spans real estate, hospitality, and tech, where I’ve built and evolved brand systems, supported national campaign execution, and delivered cohesive creative across web, print, and on-site experiences.
I’ve worked through multiple ownership transitions and organizational shifts, bringing consistency and clarity to brands in periods of change. I’m a hands-on creative lead who partners closely with marketing, product, and engineering teams to develop work that not only looks strong, but performs. From campaign development to UX/UI collaboration, I focus on creating scalable, user-centered design solutions that support business goals.
Skills
Creative Direction | Brand Management & Development | Team Leadership | Campaign & Marketing Design | Cross-Channel Execution (Digital, Print, Experiential) | Figma, Adobe CC, Webflow, Wordpress | AI (Concepting, Rapid Iteration, Ideation)
I’ve worked through multiple ownership transitions and organizational shifts, bringing consistency and clarity to brands in periods of change. I’m a hands-on creative lead who partners closely with marketing, product, and engineering teams to develop work that not only looks strong, but performs. From campaign development to UX/UI collaboration, I focus on creating scalable, user-centered design solutions that support business goals/
My approach blends strategic thinking with execution—whether shaping brand direction, building out marketing assets, or refining digital experiences. I’m especially interested in opportunities where creative can drive growth, strengthen brand identity, and improve how users engage with a product or service.
Outside of work, you’ll usually find me running, hiking, or planning my next trip—often with my dog Chloe not far behind. I value time spent outdoors and with the people I love, and I bring that same sense of curiosity, energy, and balance into the way I approach my work.