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Utility Brand Evolution

Repositioning a 20+ year legacy brand through a future-focused identity system

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Utility → Coreforce Brand Transition

Scaling a rebrand into a unified, cross-functional brand system post-acquisition

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ResortQuest Brand Evolution

Sustaining and modernizing a multi-market brand through corporate transitions

Portfolio

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Vacasa Real Estate Branding

Multi-market brand system & integrated marketing rollout

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Learners Advantage Brand & Digital Experience

Modernizing an education platform through brand refinement and UX-focused design

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Scenic Stays Brand Development

Building a vacation rental and property management brand from the ground up

Hand-Rendered Illustrations

Alongside my brand and design work, I maintain a traditional illustration practice focused on colored pencil, pen, and watercolor. Much of this work consists of commissioned pet portraits, with an emphasis on texture, character, and emotion, though my illustration capabilities extend across a wide range of subject matter and visual styles.

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